Public Relations Guru, Mr. Basil Agboarumi, has announced his plan to launch ‘The Onward Public Relations’ (TOPR), a PR outfit with a mission to help brands, businesses, and public figures take control of their narratives, strengthen their reputations, and maximise their influence.
As a full-service Public Relations agency, TOPR offers expertise in media relations, strategic brand positioning, crisis communication, reputation management, and corporate communications. With a deep understanding of how the media operates and how audiences engage with brands, the agency is set to provide tailored Public Relations solutions that drive visibility, credibility, and impact.
Agboarumi, a Fellow of the Nigerian Institute of Public Relations (FNIPR), said “Public relations is more than just media coverage; it is about shaping perceptions, telling the right stories, and ensuring that brands remain relevant and respected.
“At TOPR, we don’t just manage reputations; we craft legacies that stand the test of time.”
With the increasing demand for authentic brand storytelling and strategic communication, TOPR according to him, is positioned to serve corporations, startups, high-profile individuals, and government agencies looking to build and maintain a powerful public presence.
Agboarumi stated that the agency’s approach is rooted in data-driven insights, creative storytelling, and strategic media engagement, ensuring that every client receives a customised communication strategy that delivers measurable results.
“Beyond traditional Public Relations services, TOPR also leverages digital media, influencer engagement, and thought leadership positioning to ensure that its clients’ messages reach the right audience through the right channels.
“Whether it’s managing a high-stakes crisis, launching a new product, or building long-term media relationships, TOPR provides the expertise needed to navigate the complexities of today’s communications landscape”, Agboarumi stressed.
As it prepares for its official launch on April 1st 2025, TOPR is already in discussions with brands and individuals across industries who are looking for a strategic communications partner that delivers more than just publicity; but real, lasting influence.